Pricing

You are buying autonomy, one level at a time.

What changes between them is how much we are allowed to do without asking you first — not how many features you unlock. Everyone gets measured the same way.

Autopilot Watch

£149/mo

per site, per month. No contract.

We watch your site, measure it, and tell you exactly what to fix. We change nothing.

Autonomy: report-only
Cadence: Checked daily, reported weekly

Best for · Businesses with their own web person, who need to know what to fix first rather than who fixes it.

Your first full report within five working days
Daily check for links that lead nowhere, error pages, and pages Google cannot see
How fast your pages really are for real visitors, measured against Google's standards
A check that the hidden labels describing your pages are working
Which AI assistants are reading your site, and which pages they looked at
One weekly email with a plain list of what to fix, in the order that matters most
Every item comes with the exact change needed, so your developer can just do it

Nothing on your site is changed

Start watching

Secure checkout by Stripe · cancel any time

Most chosen

Autopilot Apply

£449/mo

per site, per month. Cancel any time; the site stays yours.

We fix the safe, mechanical things ourselves. Anything involving your words comes to you first.

Autonomy: safe-auto
Cadence: Checked daily, changes made weekly

Best for · Owners who want the endless small jobs to stop landing on their desk, without losing control of what the site says.

Everything in Watch
Week one is deliberately visible: speed, broken links and errors fixed first
Before we touch anything we take a full copy of your site as it is today, kept for as long as you are a client
We fix the safe things ourselves — links, page lists, pictures, labels and speed
Anything that changes your wording is sent to you to approve before it goes live
Every change is separate and dated, so any one of them can be undone on its own
Putting a previous version back takes seconds, not a rebuild
A running list of every change made, which you can keep private or publish
One instruction stops everything, immediately
Leaving? Keep our improvements, or ask for your original site back exactly as it was. Your choice

No layout or form testing to turn more visitors into enquiries

Put it on Apply

Secure checkout by Stripe · cancel any time

Autopilot Compound

£1,200/mo

per site, per month. Three months minimum.

We improve the words and the layout, so more of the people who find you actually get in touch.

Autonomy: full-auto
Cadence: Checked daily, changes weekly, results monthly

Best for · Businesses where being found and getting enquiries is a real part of the income — where many small improvements, week after week, add up to a big change.

Everything in Apply
Before we touch anything we take a full copy of your site as it is today, kept for as long as you are a client
Better wording and clearer answers, aimed at getting quoted by AI assistants
Testing on buttons, layout and forms to turn more visitors into enquiries
A monthly report of every change and where your figures stand — including anything we put back
Pages built for questions people already ask you but your site does not answer

Talk to us

Prices exclude VAT. One website per plan. Got several? Ask us and we will work something out.

Two kinds of result, at two different speeds

Google is slow. A change takes weeks to settle into the search results — which is an uncomfortably long time to be paying for something and seeing nothing happen.

So we deliberately order the work to give you both. Fast results come first: page speed, broken links, error pages, and whether AI assistants can even read you. All of that shifts in the first week, and you can check it yourself without taking our word for anything.

Slow results build underneath: where you actually rank and how many people get in touch, reported once the month is up.

If someone can only offer you the slow kind, they are asking you to fund a month of faith. If they only offer the fast kind, they are showing you activity and calling it results.

How to choose

Take Watch if you already have someone who looks after the site, and the real problem is knowing what to fix first. We tell you exactly what to change; your person makes the change.

Take Apply if the list of small jobs never actually gets done. The mechanical half simply stops being your problem, and you still approve anything that changes what your website says.

Take Compound if being found and getting enquiries is a real part of your income. It is the only one where we rewrite the words and rework the pages themselves, rather than stopping at what is broken.

Questions

Before you buy

Am I tied into a contract?

Watch and Apply are month to month, cancel whenever you like. Compound has a three-month minimum.

What happens to the work if I leave?

You keep all of it. The site and everything we improved on it are yours and always were. Nothing sits inside some system of ours that you would lose access to. And if you would rather have your original site back exactly as it was before we started, we kept a copy of that from day one and will put it back for you.

Do you work on websites you did not build?

Yes, most of the time. What matters is that changes to your site can be tracked and undone. If your site was made with a website builder that keeps no history, the first job is usually moving it somewhere changes can be measured and reversed — which is worth doing whoever ends up looking after it.

What is not included?

Hosting, domain names, paid advertising and full redesigns are not part of it. Autopilot keeps improving the website you already have. If your site is fundamentally wrong for your business, it needs rebuilding first — and we will tell you that rather than take the monthly fee.

Not sure which tier fits?

We run one free scan of your site and send the ranked fix list. It is the same output Watch produces, and it usually makes the choice obvious.

Book a free review See pricing